ClientDEMO S.A.ServicesBranding, PackagingDescriptionLogo design, identity and packaging design for Antiferox, diet supplement with antioxidants. ANTIFEROX contains curcumin as an essential ingredient known for its chelating effect as well as its antioxidant and anti- inflammatory properties. We were asked to create a packaging design that would refer to a diet supplement rather than a pharmaceutical product, by implying its natural composition (curcumin - as an essential ingredient) Heart - symbol of life and healthy body Orange – color of curcumin, the essential ingredient. Orange is associated with warmth, energy, and exuberance that the product offers Logo: simple, secretive, clean typography, with a plant symbol as a reference to the product’s composition
